Location: Houston, Texas
Services: Brand Identity & Packaging Design

The Story: At Semillas Co., their brand strategy was built on the mission of destigmatizing hemp usage and addressing various wellness needs through the use of safe and transparent products. They believe that cannabis can play a significant role in enhancing well-being and improving quality of life. The brand is Women & Latina Owned, based in Houston, Texas.

Partnering with a Latina designer who understood the specific challenges of reaching the Hispanic market was vital for a successful brand launch. Together, we developed a unique brand identity that captured their values of honesty, inclusiveness, safety, and knowledge utilization. The brand design blended elements of a modern, cool, retro style with a clean, natural, and fun feminine touch.

@semillasco on IG